Small World Labs

As someone with an extensive online marketing background, there times when a technology or platform has such potential it literally makes me giddy. When Jason Weaver of Sway Inc, the leader in social marketing, visited us in Austin I was hopping up and down in my chair. I knew then that a partnership between us would literally change the landscape for marketers interested using social media to acquire new customers and extend their brand reach.

Just consider this, up to this point we've had two main camps in social media: Social Networking and Social Marketing. By integrating Sway's Social Media Map and Shoutlet into SWL's existing offerings we have combined both camps and created a 360 social media solution for marketers.

Here's who I think benefit the most from this partnership:

1) Any marketer who is "just starting" to explore social media or is being told that social media might be "too risky". Sway's Social Media Map is incredible combination of research and strategy. I really can't stress how comprehensive the results are... behavioral trends, demographic tendencies, and competitor online initiatives. This is a document you can take to your executive team and blow their minds.

2)Any marketer who is tasked with creating a customer community or has been told to improve ROI on customer acquisition/retention efforts. Using knowledge gleaned from the Social Media Map in conjunction with SWL's community building platform and expertise will put you well on the path of create a relevant and vibrant community but then the task shifts to growing the community. Shoutlet lets you run campaigns across multiple properties, syndicating content such as podcasts, videos, rss, widgets, and more. Even more impressive is how easy the tool is to use.

Don't just take my word for it... check out our splash page to learn more about it!

http://smallworldlabs.com/fullservice