Just saw this post today on Scoble's blog. The key info from the concept is around:
1. Ownership of our own personal information.
2. Control of whether and how such personal information is used.
3. Freedom to grant persistent access to our personal info.
From our perspective at Small World Labs I think we are actually doing a good job of allowing out clients & users to control and maintain their personal information. It will be interesting to see how these ideas play out overall as more & more personal information is out there and we manage multiple identities (work, personal, etc) across multiple sites.
Here's the actual post for the Bill of Rights if you'd like to read through and see what others are saying as well.